It is a strong linkage to connect all value propositions throughout the entire food value chain,” Dahlgren explained. “It will offer all data needed for sugar reduction, from ingredient to the finished product. Ordering: an e-commerce system ensuring purchasing, logistics and payment transaction on a cloud platform.
E-Development: software for analysing data, taste and flavour after the development.E-planning: software for initial calculation of nutrition and sensory data before product development to ensure that data and information are correct and well planned for sugar reduction reformulation.E-data: a data bank of information about ingredients, legislation and successful recipes.The pilot scheme aims to incorporate the different stages in the reformulation process on a cloud platform - from providing data, to lab simulation software and e-commerce. It was designed to connect product developers, marketers, purchasers and “all” stakeholders in the food and beverage industry. It is a cloud platform with a different function and it is to be opened to external use." A ‘one-stop shop’ “It is different from a traditional and physical product. She suggested the platform, called SugarReduced, will act as a differentiator for the company’s products and services.
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The company said that a prototype of the platform has been developed and a full launch is scheduled for 2020.īayn CEO Lucy Dahlgren told FoodNavigator that the concept is a departure from traditional approaches to sugar reduction.
Emulsifiers, stabilisers, hydrocolloidsīayn Europe, a Swiss formulation expert focusing on sugar reductions for food and drink manufacturers, is developing a cloud-based platform that it believes will “ catalyse” food and drink producers’ R&D efforts and accelerate market entry of reduced sugar products.Chocolate and confectionery ingredients.Carbohydrates and fibres (sugar, starches).